A Complete KEVIN.MURPHY BLOW.DRY Routine

A smooth, polished blow-dry starts with properly prepared hair.
The right cleansing, conditioning and styling routine can help nourish the hair, improve manageability and control frizz for a smoother, longer-lasting finish.
Discover how BLOW.DRY WASH, BLOW.DRY RINSE and EVER.SMOOTH work together from cleansing to styling.
Step 1: Cleanse with BLOW.DRY WASH
BLOW.DRY WASH is a nourishing and repairing shampoo designed for hair that is regularly blow-dried or heat-styled. It gently cleanses while preparing the hair for conditioning and styling.
Key Benefits
- Gently cleanses the hair
- Creates a nourishing foundation
- Helps prepare hair for heat styling
- Supports smoother, more manageable hair
How to Use
Apply to wet hair and scalp. Massage gently, then rinse thoroughly.
Step 2: Condition with BLOW.DRY RINSE
BLOW.DRY RINSE is a nourishing conditioner that helps improve smoothness, strength and manageability while supporting hair exposed to regular heat styling.

Key Benefits
- Nourishes and conditions
- Helps improve manageability
- Smooths the appearance of frizz
- Supports a softer, polished finish
How to Use
Apply to the mid-lengths and ends after shampooing. Leave on according to the product instructions, then rinse thoroughly.
Gently towel-dry the hair before styling.
Step 3: Smooth & Style with EVER.SMOOTH
EVER.SMOOTH is a lightweight, heat-activated styling spray designed to work with the heat of a hairdryer.
It helps smooth frizz and create a silky, soft finish while adding natural-looking body. Its key ingredients also help nourish and refine the hair surface for a smoother, more polished blow-dry.
How the Key Ingredients Help
Organic Lavender Extract
Helps nourish the hair while promoting softness, smoothness and shine.
Long Chain Polymers
Activated by heat to help lock in condition and style while smoothing frizz for a longer-lasting finish.
Glycolic Acid
Helps refine and smooth the hair surface while maintaining its natural moisture.

Key Benefits
- Smooths and controls frizz
- Adds softness and shine
- Heat-activated during blow-drying
- Helps create a longer-lasting, polished finish
How to Use
- Apply evenly to clean, towel-dried hair.
- Divide hair into sections and distribute evenly.
- Blow-dry each section with a suitable brush.
- Direct airflow down the hair shaft for a smoother finish.
EVER.SMOOTH is heat-activated, so blow-drying is essential to achieve its intended smoothing effect.
Tips for a Smoother Blow-Dry
- Remove excess water before styling
- Work in manageable sections
- Direct airflow from roots to ends
- Use the lowest effective heat setting
Choose the Routine According to Your Hair
Fine Hair
Use smaller amounts of product and avoid applying rich formulas close to the roots.
Dry or Coarse Hair
Focus on conditioning, smoothness and frizz control. A small amount of finishing oil may be added after blow-drying.
Coloured or Damaged Hair
Use careful styling temperatures and include an appropriate leave-in heat protectant when using hot tools.
Wavy or Curly Hair
Use a diffuser or suitable brush depending on whether you want to maintain the natural curl pattern or create a smoother finish.
Complete Your Blow-Dry Routine
A smoother, longer-lasting blow-dry starts with properly prepared hair.
Cleanse with BLOW.DRY WASH → Condition with BLOW.DRY RINSE → Smooth & style with EVER.SMOOTH.
Complete your KEVIN.MURPHY BLOW.DRY routine for softer, smoother and more polished-looking hair.

